SMS
SMS marketing consent
Marketing texts need an opt-in. A mobile number alone is not enough.
Last updated 13 September 2026
Appointment confirmations and reminders are transactional. They can send where the client has a booking relationship, unless the number is suppressed.
Offers, campaigns and win-back texts are marketing. They send only when the client has SMS marketing consent, has not opted out, and marketing SMS is allowed on your plan.
Because the sender is Cobbtree, clients cannot reliably reply STOP. Marketing texts include an unsubscribe link instead.
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